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Viscount Plastics and Coles set to transform fresh produce logistics
15th November 2005
Viscount Plastics and Coles Myer Limited (CML) are set to transform fresh fruit and vegetables logistics in the Australian marketplace.
An innovative foldable plastic crate is at the centre of the transformation.
The Viscount Returnable Plastic Crates (RPC), offer the fruit and vegetable industry a new, cost-effective and flexible means of getting fresh produce to market.
The crates are durable and re-usable and can be used to transport, store and display fresh produce. When empty, they fold flat thereby requiring less storage and transport space, a significant cost saving.
As part of an agreement between Viscount Plastics and Coles Myer, the crates are being progressively introduced to the supply chain and retail stores. They are part of Coles' "one touch" supplier to shelf concept.
"Working with customers to help them reduce waste and improve efficiencies in their supply chain is a key objective for us," said Viscount Plastics' Managing Director, Mr Mike Dwyer.
"With the constant need to improve all aspects of their businesses, this innovation should assist fruit and vegetable growers as well as the retailer," said Mr Dwyer.
"Returnable transit packaging is a focus of the Viscount Plastics Materials Handling Solutions team and we work with customers to reduce waste and increase efficiencies in their supply chain."
Shane Moloughney, Viscount's General Manager Australasia said: "We are delighted to be working with the Coles Myer team and believe Viscount's experience, design expertise, plant facilities and international affiliations have put us in a good position to partner with Coles Myer on this exciting industry initiative".
Viscount is a leading Asia Pacific manufacturer of innovative rigid plastics packaging and materials handling solutions and is owned by the UK based Linpac Group. In addition to its interests in Australia, Viscount has operations in China, Malaysia, Thailand, Indonesia and New Zealand.
For further information:
Mrs Catherine Moran (02) 9820 2222
Viscount Plastics Materials Handling
Shane Moloughney
General Manager Australasia
Viscount Plastics
Tel. (03) 9811 1666
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